Top 5 Trends Campaign Series
Art directed 10 consecutive years of the industry's leading annual trends report — ebooks, ads, landing pages, social, and email campaigns designed as a unified system.
▲ #1 downloaded asset · 15,000+ leads/year
Webinar & Campaign Banner System
Designed the full webinar and digital campaign banner library — consistent brand templates used across Fortune 500 client stories including McCormick, Lindt, Cotts, and Savencia.
▲ Enterprise client campaigns across 15+ markets
Executive Deck Design System
Built and maintained a reusable deck system for sales, executive leadership, and global conference keynotes — clear hierarchy, consistent brand, faster production across 15+ international markets.
▲ Consistent brand at scale, faster production
Deck rescue available
Sales deck, executive presentation, investor pitch, or webinar — I fix the structure, hierarchy, and story.
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Website & Brand Design System
Owned the Loftware visual brand across 18 years — five complete site redesigns, global campaign systems, and a design system used across 15+ international markets.
▲ 25% traffic increase per site redesign iteration
Case Study Design System
Designed and maintained the full case study library — cover systems, layout templates, and brand consistency across 20+ enterprise client stories including AstraZeneca, Kao, and Cumberland.
▲ 140% cycle time reduction · consistent output at volume
eBooks, White Papers & Reports
Designed a full library of long-form content — ebooks, white papers, and industry reports — with custom illustrations, photography direction, and brand-consistent layouts.
▲ Top gated assets in lead gen · 15,000+ downloads/year
AI Marketing Workflow Guide
Designed and produced "7 Workflows That Win" — a lead-generation asset and positioning piece for AI-forward marketing teams. Content design, cover art, and production layout.
▲ Content design, cover art & production layout
AI workflow consulting
Practical prompts, templates, and handoffs that reduce manual production time for creative and marketing teams.
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